A lovely reader recently wrote to me with the following conundrum: “I have smooth, wavy hair, with textured skin and have read your post about how to wear texture when you’re naturally smooth, but as I’m the opposite, I wanted some tips on how to wear smooth fabrics when you’re textured.” Ways to Add Smoothness…
I have been asked this question so many times I could answer it in my sleep. And honestly? That tells you everything. If “business casual” were actually clear, nobody would need to ask. Here’s the uncomfortable truth. “Business casual” and “smart casual” are not dress codes. They are dress code suggestions written by people who…
Lois wrote to me recently with something I hear all the time: “I’ve got too many clothes and I love them all. I need to donate more and I can’t seem to cull them out.” Sound familiar? You’re not alone. Wardrobe overwhelm is one of the most common things my clients come to me with,…
I had a question from Margie recently that I suspect a lot of you will relate to. She’s a Classic style personality living in Texas, where summer temperatures sit in the high 90s to low 100s Fahrenheit, which is roughly high 30s to low 40s Celsius for everyone else. She wanted to know: how do…
The Most Googled Style Question That Isn’t Really About Style Have you ever typed into Google something on the following lines: How to wear [specific item] (e.g., barrel-leg jeans, sneakers, oversized blazer)… Every day, millions of searches are typed into Google that follow a familiar pattern. How to style a blazer. How to wear an…
In our Top 10 Most Googled Style Questions, the next on our list is “How Can I Dress More Confidently and Powerfully?” It’s an interesting question, as research on confidence suggests that it comes from action and building skill. This is why just following the style formula of someone else, who is not you, won’t…
Colour Is Not a Matter of Opinion. It’s a Matter of Science In the top 10 Google searches on personal style, colour is a hot topic, and searches by people wanting to know which colours match their skin tone have risen exponentially over the past few years. With the rise of AI tools, people have…
The Wardrobe Problem Nobody Warned You About Nobody tells you, when you are building a career, that you will spend a significant portion of your professional life trying to solve a problem that has no official name. It sits somewhere between “what should I wear to work?” and something considerably more complicated, something closer to:…
Following on in our deep dive into the most commonly Googled style questions is “What are the latest fashion trends and how do I wear them?” It’s an interesting question: as fashion trends change, the older we get, the less aware we often are of them. Yet how we are perceived can be influenced by…
How do I dress for my body shape? is one of the most Googled questions around personal style for women. In fact, I’ve got many of the answers here on Inside Out Style if you want to find out – take my free body shape calculator quiz and download your body shape bible for the…
As a child, I learned to sew. I was lucky, my grandmother taught me to knit, and my step-mother taught me to sew (as she sewed), and I always loved making things (we did a lot of toilet roll craft in our house and for many years had napkin rings covered with wool made from…
“What does my clothing say about me?” is the next in the top 10 list of most Googled style questions. Every morning, after deciding what to wear and donning your outfit, before you have said a single word, you have already made a statement. You have communicated something about who you are, what you value,…
Melissa asked a brilliant question: “How do I go about balancing my natural flamboyance with the practicalities of being a mum of four?” First of all, there is absolutely no reason why you cannot have your natural flamboyance in your style. Being a mum of four does not mean your personality has to disappear. It…
Stop Buying Clothes. Start Seeing What You Already Have. We’re looking into the next most Googled question about style: “How Can I Make My Current Wardrobe More Stylish?” If you go on social media, the answer will be to shop more. Follow some influencer’s list (that they’re getting paid to promote) and supposedly your style…
How to Use Your Colour Palette Without Feeling Restricted (or Confused) “Why can’t I ever find the right outfit in my colours?” A lovely reader asked me this recently, and if you’ve ever stood in a fitting room wondering why something technically “matches your palette” but still feels off… you’re not alone. Let’s clear something…
The Most Googled Wardrobe Advice – And Why It Keeps Failing You “What are the key pieces for a capsule wardrobe?” is the second-most Googled style question over the past couple of years. Type “capsule wardrobe” into Google and you will find, with remarkable consistency, the same list. A white button-down shirt. A trench coat.…
You Don’t Need Another Capsule Wardrobe. You Need Your Identity Revealed. You’ve tried the capsule wardrobe. You’ve bought the “investment pieces.” You have a wardrobe of basics. You’ve followed the style rules. So why does getting dressed still feel like such a struggle and you still feel that you lack style? If you’re a woman…
A reader wrote to me and said, “My question is, how do I build a wardrobe of outfits instead of just basics?” And I love this question because it gets to the heart of why so many intelligent, capable women open their wardrobes and think, I have plenty of clothes, so why do I feel like…
Your Style Isn’t Lost. Every week, hundreds of thousands of women type the same hopeful question into Google: “How do I find my personal style?” They think they’re looking for a quiz or a Pinterest board. Or a deep dive into ‘capsule wardrobe essentials’ that somehow always includes a white button-down shirt and a trench…
How Do Your Colours Change When You Go Grey? Susan recently asked me, “I’d like to understand my colouring now that my hair has turned grey.” And I know she’s not alone. Going grey isn’t just about hair. It’s about identity. It’s about visibility. It’s about standing in front of your wardrobe thinking, Why don’t…
Jewellery is the icing on your sartorial cake. Accessories can elevate an outfit with ease, which is why I wanted to share two great videos on the 2026 jewellery trends. Now, if you’re like me and don’t throw out jewellery when it’s out of fashion, you’re in luck, as there are many trends that have…
