What's the Average Lifespan of an Item of Clothing?

Discover The Average Lifespan of Clothes and What You Keep Longest Even Though You Don’t Wear It

I’ve written posts on the fashion lifecycle – fads – trends and classics, and also the expected lifespan of different fabrics and clothing. And whilst doing research on these topics, I stumbled over research on how long people actually keep their clothes – and thought it was quite fascinating and wanted to share some salient…


Brilliant Tricks of the Clothing Magician – How to Highlight and Camouflage for Figure Flattery

When you’re thinking about how to flatter your body and enhance it in a way that makes you happy, there are a few ‘tricks of the trade’ that make it easier to decide what to wear (and what to avoid when you’re shopping so you don’t keep making expensive mistakes). How does the magician create…