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Category Archives: Colour Psychology

what to wear on a date

How to Wear Red to Boost Your Desirability

Colour, Colour Psychology, Wearing ColourBy Imogen LamportFebruary 8, 20169 Comments

With Valentine’s Day approaching I thought I’d dedicate a thought or two to the colour red, and how best to choose the right red for you. When to Wear Red Red is an exciting colour. It has some amazing psychological affects, studies have show that wearing red in sports competitions can give you an advantage…

What to wear on a date - from dinner date to casual date get all the tips from a personal stylist

What to Wear on a Date

Colour, Colour Psychology, Wardrobe, Wearing ColourBy Imogen LamportFebruary 12, 20155 Comments

So what do you wear on a date? It can be a particularly vexing question for many women, particularly if it’s with someone new or newish. We don’t want to get it wrong – either seem too forward or too uninterested. Given that it’s Valentines day in a few days, I thought I’d give you…

Psychology of Colour – White

Colour, Colour PsychologyBy Imogen LamportNovember 28, 20131 Comment

  White is ethereal, it’s the colour of clouds, snow and seafoam. It says: clean and hygenic, fresh and new. It’s often associated with winter in cooler climates, because of the snow. A fresh new piece of paper – a blank page, ready to be written on. In the Western world it’s the colour of…

Psychology of Colour – Yellow

Colour, Colour PsychologyBy Imogen LamportNovember 19, 20134 Comments

Yellow is the happiest colour. It’s a bright sunshiny day. As the brightest and lightest colour in the visible colour spectrum it is fun, playful and uplifting. Because it is so light and bright and noticeable from a distance, it’s used for taxi cabs in many places and traffic signs to grab our attention and…

Psychology of Colour – Purple

Colour, Colour PsychologyBy Imogen LamportNovember 4, 20139 Comments

Purple (or violet) is a colour with many connotations and meanings.  In the past it was associated with royalty as it was such a hard colour to create from natural materials to dye fabric thus was only worn but the very rich and powerful.  It’s symbolic for wealth and status in Japan. These days, as…

Psychology of Colour – Orange

Colour, Colour PsychologyBy Imogen LamportOctober 25, 201310 Comments

Orange – a colour that few list as their favourite colour, but one that radiates warmth, joy and happiness. Orange is fun, it’s playful and will encourage conversation if used in decorating an environment. Not only does it encourage communication, it also stimulates appetite. It’s not a colour that works well in business, it’s message…

Psychology of Colour – Red

Colour, Colour PsychologyBy Imogen LamportSeptember 13, 20133 Comments

Red has a physiological effect on us. It stimulates and raises blood pressure. It’s warm overtone makes it the most noticeable colour which is why it’s used to alert us – stop signs and traffic lights are two such examples. Because of its stimulating effect it makes time to appear to go faster. It’s the…

Psychology of Colour – Blue

Colour, Colour PsychologyBy Imogen LamportAugust 5, 20131 Comment

Blue is the world’s favourite colour. It surrounds us, from the sea to the sky but it is rarely found in food. A blue sky says “trust me as I will not rain on you”. A blue sky is calm, peaceful and non-threatening. It promotes relaxation (don’t we all love to look at pictures of…

C is for Colour - Imogen Lamport's A-Z of style - how to choose and wear colours

C is for Colour

Colour, Colour PsychologyBy Imogen LamportMay 16, 20125 Comments

We live in a coloured world, and studies have shown that we remember a ‘coloured experience’ vs a neutral or black and white one 70% more. So how can you bring a little more colour into your world (get out of all that black) and communicate more effectively? In fact, if you want more joy…

What’s Your Happy Colour?

Colour, Colour PsychologyBy Imogen LamportMay 3, 201121 Comments

Sunset over Wellington NZ harbour Having just spent the past 5 days running a Personal Colour Analysis training course I’ve been thinking lots about colour. Part of the course covers psychology of colour and I like to think about what colours mean to me, or to you and why. An experience with a client one…

Blue sky beach scene - introduction to colour psychology - why colours make us feel the way they do

Colour My World – Introduction to the Psychology of Colour

Colour, Colour PsychologyBy Imogen LamportJuly 23, 20108 Comments

Do you have a favourite colour? Do different colours make you feel differently? Put you in different moods? Give you energy? Drain you? Introduction to Colour Psychology How we react to colours comes from a variety of sources, the natural world, our culture and even semantics. Nature is hugely influential in how we perceive and…

Colour My World

Colour, Colour PsychologyBy Imogen LamportDecember 21, 20098 Comments

Blogger Karen left this comment on What to Wear When Dating Do you think different cultures see colors representing different things than we normally find in the western world? Brides in China wear red for luck. In the US they might look like tarts or very aggressive women in red satin and lace. In China,white…

Does Pink Really Make You Powerless as a Woman?

Colour, Colour Psychology, Wardrobe, Wearing ColourBy Imogen LamportDecember 14, 200928 Comments

From The Daily Mail Parents have a duty to boycott shops that sell ‘sexist’ pink toys and clothes for girls, according to a pressure group backed by a Labor minister. The ‘Pinkstinks’ campaign, founded by twins Emma and Abi Moore, says young girls are being led up ‘pink alleys’ by companies that target them with…

Happiness is … Communicating and Colour

Colour, Colour PsychologyBy Imogen LamportOctober 1, 200913 Comments

This week I found happiness with friends – my best friend from university (I met her on the first day of uni 22 years ago), we were each others bridesmaids, and I’m a godmother of her oldest daughter (now 12) came down to visit from Canberra with her 3 daughters and husband.   It was…

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