Essentials You Need to Know About How The Size and Density of a Print Impacts on its Value Contrast

3 Essentials You Need to Know About How The Size and Density of a Print Impacts on its Value Contrast

Dear Imogen, I am a big fan of your contrast series. I had never known about this concept before, and often kept myself wondering why some particular outfit felt off to me – but couldn’t quite put my finger on it. It all really boiled down to contrast levels! I am amazed that so few…

What's the Average Lifespan of an Item of Clothing?

Discover The Average Lifespan of Clothes and What You Keep Longest Even Though You Don’t Wear It

I’ve written posts on the fashion lifecycle – fads – trends and classics, and also the expected lifespan of different fabrics and clothing. And whilst doing research on these topics, I stumbled over research on how long people actually keep their clothes – and thought it was quite fascinating and wanted to share some salient…

Brilliant Tricks of the Clothing Magician – How to Highlight and Camouflage for Figure Flattery

When you’re thinking about how to flatter your body and enhance it in a way that makes you happy, there are a few ‘tricks of the trade’ that make it easier to decide what to wear (and what to avoid when you’re shopping so you don’t keep making expensive mistakes). How does the magician create…

Finding activewear in great colours

Sportswear that Isn’t Black and is Stylish, Mission Impossible?

SPORTSWEAR/ HIKING WEAR etc: how to assemble small capsules of technical clothing for sporting activities, when shapes and colours are often very limited. What are the few things to do to adapt such clothes to ones own personality and needs? Long gone are the days when you wore a baggy old men’s (or promotional) tee…

What to Look for When Choosing Dresses and Skirts for Relaxed and Casual Environments

6 Things to Look for When Choosing Dresses and Skirts for Relaxed and Casual Environments

Dresses and skirts are great alternatives to jeans and shorts (and athleisure wear) for in relaxed environments, yet so many women worry that they will be overdressed if they choose to wear these as dresses and skirts are often associated more with more formal attire. What to Look for When Choosing Dresses and Skirts for…

Do You Need Interesting Basics or Understated Staple Garments in Your Wardrobe?

Do You Need Interesting Basics or Understated Staple Garments in Your Wardrobe?

Basics are the staples and hard workers of your wardrobe.  They often provide the canvas for an outfit. Basics are the plain pieces that are the supporting acts of your wardrobe.  They are the simple, the plain, the unadorned tops and bottoms that allow you to create many outfits from fewer pieces.  They are the…