Australia’s Burning and How You Can Help


This holiday season (summer) in here in Australia has been one of catastrophic devastation with so much of Australia’s bushland on fire… and these are the areas that are populated by both people and our unique native wildlife.  This season’s bushfires in Australia have killed at least 28 people and destroyed more than 2000 homes and over a billion animals, with the total area burned standing at more than 13million hectares. This is an area similar in size to England, larger than Iceland, South Korea or the US state of Louisiana.

If you have the capacity, I’d really appreciate you donating to the firefighters, affected communities, humanitarian charities or wildlife organisations. Some suggestions are below….

NSW Rural Fire Service 
VIC Country Fire Authority

Affected Communities
Victorian Bushfire Appeal
Gippsland Emergency Relief Fund
SA Bushfire Appeal

Humanitarian Charities
Australian Red Cross 
Salvation Army

Wildlife Organisations
Wildlife Victoria
WIRES Wildlife Rescue
Zoos Victoria Bushfire Emergency Fund
WWF Australian Wildlife and Nature Recovery Fund

I live in Melbourne, which has been relatively untouched so far, most days we are covered in a shroud of smoke haze (it looks more like a thick winter fog except the sun glows red through the haze from the ash particles). I watch the news and cry for all those who have lost so much and the devastation this is causing my country.   But tears don’t solve problems.  Local businesses are struggling as the tourist dollars that normally come at this time of year have completely dried up.  Buying from local business and thinking about what you can do in a global manner have never been more important as we see the catastrophic results of our centuries of poor choices playing out in our landscape.

True to our Australian way – the population has pulled together and some fabulous initiatives have sprung up here to help out along with the charities listed above. Here are a couple I wanted to share with you:

It’s My Shout is a website that helps local Gippsland (Victorian) businesses as you can buy a coffee and donate it to a local.  Browse the fascinating local boutiques and find a local treasure to virtually buy, or even buy a virtual bed that is empty as holidaymakers stay away from the fire areas.  You don’t have to be there to help out!

Spend with Them is an Instagram account that links you with local businesses affected by the fires – where you can buy online from them and help them save their businesses.  From a new dog collar to a divine piece of Australian art or craft, clothes, food, drinks …. so many small local businesses are struggling this summer and it’s a wonderful way for you to find them and help!

Austrlaian bushfire crisis how you can help


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  • Dear Imogen,

    Thank you for your post about the fires in Australia. We are crying with you in Canada, and can barely stand to hear the devastating news, for affected humans, wildlife, and all of humanity going forward.

    I’ll send a donation today to a humanitarian organization, and a wildlife organization, suggested by you.

    I’m glad to know you are using your reach to inform many others of how we can help. It was the nudge I needed to do something.


  • Imogen, I hope people see your post and help if they can. The stories and pictures have been heartbreaking. We should all take to heart that things can change in an instant and be grateful for what we have and do what we can to make things better. I put “update the emergency plan and gather necessary supplies” for my 2020 goals and encourage others to consider it. Wildfires, earthquakes, floods, volcanoes, everyone has some natural disaster that could befall them. Best wishes to everyone in Australia.

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