Imogen on 7 News

I was called up by a journalist on 7 News, one of the local TV stations in Melbourne on Tuesday and asked to comment on one of our local high street fashion retailers increasing their clothing sizing to a size 16. Given that according to CHOICE the average Australian woman is a size 16 (Australian),…

K is for Knickers - Imogen Lamport's A-Z of Style - foundation garments

K is for Knickers

Today I’m talking knickers, well, not just knickers, but all foundation garments. Like building a house, if the foundations aren’t solid, the house won’t be stable, your underwear has a huge effect on your overall look and how great you will look. Let’s start from the top! Bras Studies show that around 70% of women…

D is for Denim - Imogen Lamport's A-Z of Style - how to choose and wear denim

D is for Denim

Denim is a staple in most wardrobes, and rightly so. It has many uses, is a hard-wearing fabric, and can be dressed up or down (to a certain extent). As far as cost per wear goes, most people get the maximum value from their favourite jeans. How to Choose Denim Garments (including Jeans) Fabric drape…

Clothing for Busty Women

Hi, Imogen. After reading all the articles on your blog that I possibly can over the last two months, I think I’m an X shape. According to many articles, I look best in A-line skirts. However, the problem that I always have with A-line skirts is what shirt to wear with them. Because I wear…